A new 4,000 square metre Palfinger sales and service location has opened in Jordbro (around 26 km south of Stockholm), Sweden. According to Palfinger the new centre has five service lines with state-of-the-art equipment and is staffed by experts.
The investment, says Palfinger, is part of its strategy to intensify its sales and after-sales activities in the core region around Stockholm and is in line with its aims to drive its own distribution strategy forward.
“While other companies are withdrawing from some markets, we are increasing our service presence and thus focusing even better on our customers and their needs in our core regions, such as Stockholm,” says Gerhard Sturm, Senior Vice President Global Sales & Service at Palfinger. “As a full solution provider, we are specifically driving forward our own distribution strategy.”
The network expansion follows the takeover of the Swedish sales partner Hinz three years ago. “Today’s opening is the best example of the successful transition from Hinz to Palfinger and of how the future can be proactively shaped,” Sturm said at the official opening of the new branch in December 2023. “It is our strategy to be as close to the customer as possible… We want to establish and expand long-term and successful partnerships by further strengthening our position as number one in Sweden.”
The new Jordbro branch now will work in close cooperation with Palfinger’s Swedish headquarters in Borlänge to intensify sales and after-sales activities.
